Tourism in Azerbaijan 2025: What is happening now
This year, Azerbaijan’s tourism scene is buzzing! Both locals and international travelers are on the move, and there’s plenty of exciting news to share.
🌍 Visitors coming to Azerbaijan:
Nearly 3 million people are expected to visit in 2025, and this number could reach 4 million by 2028. Most tourists still head straight to Baku to enjoy its modern vibe and historical charm, but more and more visitors are discovering hidden gems like Gabala, Gusar, Naftalan, and Guba. Direct flights and easy visas (especially for guests from the Gulf countries) are making it even easier to explore Azerbaijan.
🧳 Azerbaijanis traveling abroad:
The travel bug lives at home too — in January alone, more than 150,000 Azerbaijanis flew abroad. Georgia and Iran have become even hotter destinations this year, while trips to Turkey and Russia have seen a slight decline.
⚖️ The balance:
Tourism is growing, but there’s still a gap between the capital and the regions. Baku gets most of the love, while some areas struggle with high prices and service quality. The good news? With the rise of eco-tourism, winter sports, wellness, and cultural travel, the regions have a real chance to shine.
✨ Conclusion:
All indicators show that Azerbaijan remains one of the most exciting travel destinations in the region. Whether it’s city life, mountains, or spa retreats — 2025–2026 will be fantastic years for travelers.